Be BOLD Branding

Conquering the Living Wages Crisis

Millions of Americans are showing up to work every day, giving their all, yet still cannot afford basic necessities. The gap between wages and the cost of living has become a crisis that's tearing at the fabric of our society. But this episode guest is waging a revolutionary battle to change that. With 30 years in HR and three platinum awards for transparency, Chason Forehand isn't just talking about fair wages – he's transforming how companies value their most important asset: their people. That's why we invited the founder of HR-4U, whose groundbreaking Transformation Kitchen™ program is rewriting the rules of employee empowerment.
Episode Highlights:
00:59 Meet Chason Forehand: HR Revolutionary
01:50 Chason's Personal Journey
04:25 The Transformation Kitchen Initiative
05:55 Challenges and Success Stories
10:45 The Power of Transparency
15:02 Building a Strong Brand
23:05 How to Connect with Chason Forehand
Show Links:  
https://hr-4u.org/

When Purpose Takes a Detour

As an entrepreneur, you start out with your purpose in mind, and it all seems crystal clear.  Then, a few years go by and you look up from the grind to discover that your purpose is no longer intact.  If this has happened to you, you’ll love our guest in this episode. Lechon Kirb is a creative entrepreneur, speaker, and author with a passion for helping creators and entrepreneurs scale their businesses while staying true to their purpose. Lechon is the founder of Market Theory and the creator of the Impact Scaling framework, a powerful approach that has helped over 25,000 creators and businesses achieve sustainable, purpose-driven growth. He’s also the author of A Culture of Equity: Owning Your Purpose, Redefining the Narratives, and Amplifying Your Presence, where he empowers individuals to own their stories and create meaningful change.
 
Episode Highlights:
02:37 The Pursuit of Freedom
04:20 Military Experience and Lessons
08:01 Entrepreneurial Journey
10:16 Overcoming Failure
13:02 The Power of Language and Perspective
15:31 Practical Steps for Entrepreneurs
23:20 How to Connect with Lechon Kirb
Show Links:  
https://www.markettheory.us/
https://www.linkedin.com/in/lechonkirb
https://www.instagram.com/lechonkirb/

Creating Superabundance Through Service

What if the path to extraordinary business success lies in serving others? Many entrepreneurs hit a ceiling in their growth because they're playing too small, stuck in the mindset of mere profit generation. That's why we invited Jim Hardwick to the show, a 25-year executive leadership veteran who's revolutionizing how we think about business impact. After visiting 42 countries and building a foundation that provides crucial dental care to remote areas of Kenya, Jim has cracked the code on achieving what he calls 'superabundance through service.' His approach to building magnificent businesses while making a significant impact is transforming how leaders think about success. And by the way…he’s also a BrandFace client, so you’ll hear about his branding journey with us, as well.
 
Episode Highlights:
02:35 Jim Hardwick’s Life-Changing Safari Experience
06:00 Magnificent Significance: A New Venture
06:18 The Difference Between Success and Significance
09:11 Super Abundance Through Service
13:44 Intentional Servanthood
14:29 The Power of Intentionality
18:01 Jim's BrandFace Journey
31:39 How to Connect with Jim Hardwick
 
Show Links:  
magnificentsignificance.com

Pricing Your Way To Success

How do you decide what the pricing should be for your products and services?  This is a hot topic for coaches, consultants, and industry experts.  That’s why we invited Robin Waite to Be BOLD Branding.  Robin is the Founder of Fearless Business and an expert on pricing.  He’s also a regular keynote speaker at business events and bestselling author of several books, including his recent release, Take Your Shot.  In this episode, we find out how Robin works with his clients to price their products and services so they can double their income…and their happiness…while significantly reducing their client load. 
 
Episode Highlights:
01:09 Robin Waite's Background and Personal Life
07:04 The Importance of Pricing
07:56 Goal Focused Pricing Strategy
10:35 The Sale Cycle of Doom
19:59 The Power of Niching Down
23:07 Robin's Guinness World Record and Charity Work
24:40 How to Connect with Robin Waite
Show Links: 
Robin Waite’s YouTube channelA Complimentary Copy of Robin’s Book, “Take Your Shot”

Gentle Solutions for Tough Times

In many areas of life, including business, we will no doubt face a crisis.  And how we handle that crisis depends upon our knowledge, training, and experience. That’s why we’ve invited John Riley, Founder and President of Gentle Response, to the show.  John is a Desert Storm Veteran and retired patrol officer who is also a Certified Crisis Intervention Specialist through the National Anger Management Association. The name of his company comes from Proverbs 15:1 in the Message Bible, "A Gentle Response Defuses Anger."   Listen in and learn more about his journey and how he applies his gentle, proven methods for conflict de-escalation in tough times. 
 
Episode Highlights:
02:55 John's Journey to Gentle Response
05:22 The Importance of De-escalation
07:19 Impact of COVID on Conflict
08:45 Handling Belligerent Individuals
14:19 The Role of Teamwork in De-escalation
15:52 Police Perspective on De-escalation
20:30 De-escalation Techniques for Civilians
24:52 Who Can Benefit from Gentle Response
27:28 How to Connect with John Riley
Show Links: 
Gentle Response WebsiteGentle Response YouTubeEmail: john@gentle-response.com

Learning From Sales Legends

The life blood of any business is sales.  And we take every chance we can get to speak with the top thought leaders on that subject so we can learn what it takes to close the deals.  In today’s episode, we’re speaking with John Golden, a sales & marketing strategist, speaker, and bestselling author on the subject of sales.  John has conducted over 1500 video interviews of thought leaders for Sales POP!…which means we’re about to learn not just from John…but from many top minds in the business.  John is also the Chief Strategy and Marketing Officer at Pipeliner CRM.
 
Episode Highlights:
01:48 John Golden's Career Journey
07:18 The Importance of Fundamentals in Sales
15:24 The Power of Active Listening
19:31 Memorable Interviews and Lessons Learned
24:09 How to Connect with John Golden
 
Show Links:  
Pipelinersales.comSalespop.netJohn’s LinkedIn

Reaching Your Full Potential with Dr. DeAngelo Richardson

What do you do when those around you are not willing to rise to their full potential? Our guest today is Dr. DeAngelo Richardson, an award winning international speaker, life coach, and Founder of Different Reasons.  A few months ago, I interviewed him solo because Michael couldn’t join us, and we wanted to invite him back because his spirit and guidance really stood out to us.  The last time he was here, we talked about empowering individuals to reach their full potential.  But this time, we’re turning the tables and asking Dr. Richardson how he handles things when someone isn’t willing to grow. 
 
Episode Highlights:
01:53 Reintroducing Individuals to Themselves
03:45 The Importance of Knowing Your 'Why'
07:36 Unmotivated vs. Resistant to Change
12:10 Addressing Team Conflicts
18:20 The Coaching Industry's Challenges
27:11 How to Connect with Dr. DeAngelo Richardson
 
Show Links:
https://dreasons.com/
Dr. DeAngelo Richardson’s LinkedIn

Growing Your Brand On YouTube

How’s your brand performing on YouTube?  In a video-crazed world, it’s important that we know how to create and leverage the type of content that will attract ideal prospects.  That’s why we invited Jerry Potter to Be BOLD Branding.  While working at a marketing agency, Jerry had 2 choices--figure out how to get big social media & content marketing results with less work…or get fired.  Fortunately he didn’t lose his job, and he started sharing what he figured out with others on YouTube. Now, over 150,000 subscribers later, Jerry has helped empower almost a million people around the world to do their own marketing, all with a focus on simplicity and efficiency.  Tune in and learn how he does it.
 
Episode Highlights:
00:17 Meet Jerry Potter: YouTube Success Story
01:26 Strategies for Growing Your YouTube Channel
02:05 The Importance of Personal Branding
04:31 Starting Out on YouTube: Key Tips
14:11 Tools and Software for Content Creation
16:30 Generating Leads and Engagement
23:47 How to Connect with Jerry Potter
 
Show Links:
Jerry Potter’s Instagram
modcastmarketing.com/learn

Connecting in a Disconnected World

There’s no question that we live in a more disconnected world since entering the age of technology.  But we’re actually hoping to encourage you to take a closer look at using technology to become MORE connected, not less.  And especially to those people who matter most of all. We’re speaking with Tammy Cohen, an author with an important mission to help parents change the conversation and connect deeply with their children in a simple way by using the same technology that has been causing disconnection. Tammy’s new book is called, “Text Messages To My Sons: Connecting Deeply In A World of Devices”.  Learn what inspired the book, and how her concept can change your relationships in a hugely positive way. 
 
Episode Highlights:
00:59 Introducing Tammy Cohen and Her Mission
01:46 Inspiration Behind the Book
03:04 The Power of Text Messages
04:53 Common Mistakes Parents Make with Technology
08:36 Consistency and Impact of Messages
18:42 Using AI to Craft Messages?
24:17 Future Plans and How to Connect with Tammy Cohen
 
Show Links:  
Tammy Cohen - Social Media Links
https://tcbrandconsulting.com/
Text Messages To My Sons - Instagram

Building Your Home Studio (with Junaid Ahmed)

If you’ve ever thought of recording a video, class, or course for your business, and you feel like a deer in headlights…this episode is for you.  Junaid Ahmed went through the same thing years ago, himself.  He quickly realized he didn’t have the right tools, his setting was unimpressive, and every solution he could think of seemed complicated and temporary.  That’s when he set out to change his situation and hundreds of others by launching his business, Home Studio Mastery. So, whether you’re a seasoned podcaster, a budding YouTuber, or an entrepreneur looking to enhance your digital presence…join in as we unveil the story and star behind the business, as well as his new book, 7 Stages of Home Studio Evolution: From Beginner to Broadcast Quality.
Episode Highlights:
01:02 The Seven Stages of Home Studio Evolution
06:24 The Importance of a Well-Balanced Studio
13:46 The Future of Video Podcasting
17:46 Traveling Studio Tips
24:30 How to Connect with Junaid Ahmed
Show Links:  
https://homestudiomastery.com/
7 Stages of Home Studio Evolution: From Beginner to Broadcast Quality
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