Be BOLD Branding

From Pitch Slapping to Purposeful Partnering

What if someone told you that you had to market your business, but you couldn’t talk much about what you do…you couldn’t show recommendations…and most people didn’t want to hear it anyway?  Today’s guest is Mike Ashabraner, the Redneck Financial Coach.  When he first entered the financial industry, he spent two years after the pandemic “pitch slapping” and “spamming” inboxes on social media to generate sales. That was before he learned the secrets to explosive growth on LinkedIn that brought him over 25,000 followers, millions of impressions, a widely viewed Livestream, and an actively engaged community.  Let’s find out how he did it.
Best Moments
2:16 I sucked at sales so I had to find a way around it
6:42 The key is in attracting and repelling
12:38 You do not have to hide who you are
16:43 Be nice, if they don’t reciprocate then move on
21:33 Life’s too short, use the block button
26:35 The world is much bigger than we think.
29:18 Figure it out then make a decision, stop making excuses
29:56 You can go to my LinkedIn, website, or youtube channel Show Links: Mike: Meeting Registration - Zoomlinkedin.com/in/redneck1
BrandFace: discussyourbrand.comBrandFace | Profitable Personal Branding (brandfacestar.com)

How to Elevate Your Brand As A Podcast Guest

If you’re considering a podcast guesting strategy, there are a few things you should know before you begin to present yourself to podcast hosts. Our guest today says that most guest pitches, presentations, and outreach strategies suck….and that much more is required to be a great guest than just showing up for an interview and talking. Jason Cercone is a podcast guesting strategist, author, voice-over talent, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances.
Best Moments
1:15 Your pitch needs to stand out
5:24 Find shows that align with your objectives
9:17 Be very specific in how you are creating content
11:05 If you’re not using this platform for networking you’re dropping the ball
14:20 It’s all about going a few layers deeper so you can get more engaging content
18:18 Do not look at your metrics for six months
22:39 Podcast guesting simplified
24:09 Come to Pittsburgh Pennsylvania 
26:01 The easiest place to find meShow Links:Jason Cercone:The Official Blog of Bombtrack Media | Podcast Marketing, Strategy, & Production (jasoncercone.com)
BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

How To Transform Your Business in Just Four Words

Know that feeling where you experience burnout because you’re working so hard, but it’s not getting you to your goals? Merit Khan, the CEO of SELLect Sales Development, knows all about that frustration. She has over 20 years of experience working with salespeople, entrepreneurs, professionals, and sales teams to help them get their messages out appropriately to sell more effectively. Today, Merit continues to help more people become top performers in their fields, whether in business development or leadership roles. Tune in to learn the secret to getting SELLected by your ideal customers.
Best Moments
01:29 You have to talk about the problems that people are having, you are the solution for
3:38 Three things that are gonna make someone a top performer
7:22 Little nuances make a really big difference
12:13 Sales it’s also very much a people and relationship game
14:19 PLAN stands for purpose, logistics, agenda, and next steps
19:31 Spend a little time getting clear about the kinds of people you like to work with
24:05 Your own roller coaster ride of life
26:20 A life-changing experience
28:55 Best way to reach me
Show Links:Contact Merit:
Merit Kahn - Content | Comedy | Connection
Let's Talk - Merit KahnContact BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)discussyourbrand.com 

How To Get More Business Bang for Your Book

Imagine writing and publishing a book that establishes your authority and continuously earns you passive income. Judy Baker, the Book Marketing Mentor, helps business authors get more bang for their books. Her workshops have inspired hundreds of authors to build awareness about themselves, their books, and their businesses. Through small, strategic steps, you can also use your book to build your audience, capture attention, grow connections, and sell more, even if your book was published years ago! Tune in to learn how to turn your content into cash long after your book launch.
Best Moments
1:35 People keep reading old books because they still are relevant
2:58 People who self-published often didn’t take all the steps they needed 
6:11 People think books are not products and don’t know how to market it 
7:51 Common mistakes people make when marketing their books
11:05 If people respond to you, they want your book
12:56 Publishing-wide is the best option to be available worldwide
15:34 Investing money into ads vs investing money into being seen
19:38 98% of the population have the desire to write a book
20:10 Be yourself and be consistent, that’s the real key
22:31 One of my absolute favorite places in the universe
23:50 The best way to reach out to meShow Links: Judy Baker: linkedin.com/in/judybakerMarketing Mentor
Book Buzz Audit – The Buzzworthy Book Experience BeginsBrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

Finding Your Niche in the Podcasting World

Are you a podcast host, a frequent guest on a podcast, or someone trying to break into the podcasting world? Alex Sanfilippo, Founder of PodPros, has been helping podcast hosts and guests find their niche and gain brand recognition for years. His website, Podmatch, automatically matches ideal hosts and guests for a more streamlined and results-oriented podcasting strategy. Tune in to learn how to find your niche and discover what’s next for independent podcast hosts and guests.
Best Moments 
1:52 The reason why I got into podcasting
4:38 I saw a problem, so I worked hard to solve it
6:55 What matters today as podcast guests
9:06 The secret sauce for getting booked as a guest
16:15 Honesty matters in business
18:57 Your personal brand helps take care of a lot 
21:54 Social media effect vs podcasting effect
26:47 What 9 out of 10 successful people have in common
30:27 One of the most beautiful places I’ve ever seen
31:33 Reach out to me
Show Links: https://www.joinpodmatch.com/brandface             podpros.com/windiscussyourbrand.comVisit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

How To Engage & Entertain Your Audience

It’s no secret that people who engage and entertain their audiences are better at selling. If people aren’t listening or paying attention to you, it doesn’t matter what you have to say. Anders Boulanger, the Founder/CEO of Engagify, has spent nearly two decades training teams and individuals how to engage customers and rehumanize business. Now, he leads a team of Certified Infotainers whose ability to create authentic interactions has led to strong brands that people can connect with and want to buy from. Tune in and learn how to become a more engaging speaker with a personal brand that speaks true to who you are.
Best Moments
01:17 When people embrace who they are, they actually become far more interesting to watch and engage with
3:08 Being bold is a very important part of how we engage because you have to stand out and get noticed
14:36 I definitely believe engaging it’s a skill and we can all learn, and then build a skill as we do with muscles
17:25 Two neurotransmitters that are associated with attention, dopamine, and norepinephrine 
20:16 People who just love that will love you more, and sometimes those people you push away might not get back 
24:08 We need to close that gap so we can be able to capture their attention and get a deeper connection
26:07 People need to remember just to be that person and really own it
29:34 A place that’s on my bucket list
30:36 Reach out, I’d love to connectShow Links:Engagify - Trade Show Engagement Serviceslinkedin.com/in/andersboulangerdiscussyourbrand.com

Developing Your Inner Brand

Everything begins from within.  And that includes your personal brand.  We can’t ignore our inner voice, and we shouldn’t.  But, sometimes that inner voice leads us in a direction we don’t want to go….and most of the time, it’s truly an unconscious thing.  Today, we’re talking about the importance of developing your INNER brand before you let it shine for the rest of the world to see.
Best Moments
0:20 3 things you need before presenting yourself to the world
2:42 N.1 Take the time to tell your story. 
5:13 N.2 Your path is going to be different
9:36 Live your story and brand with great conviction
10:30 RecapShow Links: Freedom Based Brand Guide (brandfaceforexperts.com)Mastermind Registration (brandfaceforexperts.com)
Visit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

Brand Confidence Has Elevated Their Business

If you’re having some challenges with charging what you believe you’re really worth, you need to know that the solution begins with your brand.  After all, 98% of people meet your brand before they meet you, and they instantly form an impression that tells them whether you’re someone with whom they should engage. Today we’re talking with John & Elizabeth Finley from San Diego, and they have just completed our personal branding program.  They were seeking to build a luxury brand that was also approachable and authentic. Learn why they say, “Now we have a brand that we’re super confident and proud to put out there. This was exactly what we needed to elevate our business, and people are already noticing”. 
Best Moments
01:20 For years, we didn’t have an established brand
3:17 The main reason why we chose BrandFace
6:56 The great things that came out of this
9:08 The magic that happened with your guidance
10:49 People are always trying to get in our pockets, but this was different
13:44 What helped us the most throughout the brand-building process
17:24 The final outcome
21:25 A place we recommend you visit 
25:05 How to contact usVisit the Finley Group: John & Elizabeth Finley San Diego Realtors (@the_finley_group) • Instagram photos and videosCalifornia Homes | Serving the San Diego North County Costal (exprealty.com)Visit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

What our Profitable Brand Mastermind Taught Us

We just wrapped up our first Profitable Brand Mastermind, and in this episode, we’re sharing what we learned throughout the journey.  Yes…what WE learned as a result of working with a group of Coaches, Creators, and Experts who were seeking to turn their purpose into profit by building a powerful personal brand.  We’ll give you insight into some of the people we worked with, and how this experience has already transformed the way they think about and promote their businesses.
Best Moments
1:02 2 types of programs
2:25 People we had on the mastermind
4:41 Two types of people that come in, and work on their personal brand
5:32 Top three things we learned in our mastermind
10:07 Advice on people that are not dialed inShow Links: Mastermind Registration (brandfaceforexperts.com) Visit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

How Masterminds Bring More Money & Freedom

How can you generate massive income while spending less time and energy? Chris Williams, the founder of Group Coach Nation, recommends a high ticket mastermind. These strong, transformational groups exponentially increase the skills and knowledge of all who participate. Chris is a bestselling author, ranked as a Top 10 Podcast Guest, and has a top 0.001% podcast. Now, he leverages his experience to teach experts how to build, scale, and launch these high-ticket masterminds. Tune in and learn how this approach not only helps you earn more, but also gain more freedom.
Best Moments
5:00 Chris’s background 
6:36 What lead Chris to do a mastermind
13:37 A group is better than a one on one 
15:03 Big breakthroughs through masterminds
17:19 Chris’s mentors
21:14 Don’t try to be somebody you’re not in front of your kids
23:48 Chris’s fun fact
25:03 A place you must visit 
28:58 How to reach Chris WilliamsShow Links: Accelerator Mastermind - Group Coach NationVisit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)