You Can't Calculate the Cost of Confusion When It Comes To Your Brand

The cost of confusion in the world of personal branding is a double-edged sword.  If you don't have a well defined and developed personal brand, it can cause mass confusion with your prospects...and the overall direction of your business. You can easily get lost in today's competitive 'sea of sameness', where the cost of confusion can't even be calculated. This podcast will walk you through the solution to confusion!