September 1, 2020 3 Reasons You Need a Brand Identifier

What is a Brand Identifier, and why is it critical to your personal branding success? In this episode, Tonya & Michael start with painting real life pictures of why a brand identifier is necessary.  They define the 3 reasons you need one, and how it can make a BIG difference in how you stack up against your competition and attract exactly the type of customers you desire.